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Gen Z shifts towards low & no alcohol amid declining disposable income

Published:  21 June, 2024

In the midst of declining disposable incomes and economic uncertainty, Generation Z is driving a significant shift in the beverage market. New research indicates that while overall alcohol sales have decreased, the no & low alcohol segment is experiencing impressive growth. This trend signals the need for a clear category vision that aligns with the evolving preferences of Gen Z, a demographic acutely feeling the pinch of high interest rates and economic challenges.

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Multiples: A shifting landscape of beverage consumption

Published:  15 May, 2024

James Bayley looks at the growing trend towards functional drinks, such as CBD-infused variants, and how the multiples are responding.

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Berkmann to train 20,000 hospitality professionals

Published:  16 January, 2024

Leading UK wine distributor Berkmann Wine Cellars has re-launched Veraison, a training programme designed to futureproof wine culture in the on-trade hospitality sector.

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Half of Brits exaggerate wine knowledge

Published:  22 December, 2023

New research commissioned by glass manufacturer and bottler Encirc has revealed almost half of Brits (45%) lie about their wine knowledge at the dinner table.

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Wine in the festival spirit

Published:  12 June, 2023

Portable wine formats tend to get overlooked at many of the big music festivals, but there are still plenty of opportunities. James Bayley reports.

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Top beverage trends for 2023 reveals 'mindful' focus

Published:  01 December, 2022

With a focus on the low&no market Finlays, the B2B supplier of tea, coffee and botanical solutions has revealed its annual beverage trends report for 2023, highlighting the more 'mindful' approach consumers are taking to the drinks industry.

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Wine Paris: Younger generations key to unlocking on-trade

Published:  17 November, 2022

Ahead of Wine Paris and Vinexpo Paris in February 2023, organisers have partnered with Wine Intelligence to delve into the drinking habits of UK wine consumers.

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Saying yes to no and low

Published:  30 August, 2019

Looking back to December, there was one major trend analysts were backing to have the most influence on the mix of sales and consumer behaviour in 2019.

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Google searches for Dry January up 35% on last year as Gen Z knuckles down with no and low

Published:  31 January, 2019

Low and no alcohol serves can no longer be seen as “the poor cousin at the back of the bar” a number of industry experts agreed when faced with the question of what to do about the most teetotal generation in living memory.

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